Have you wondered how… Your competitors scoop up clients out from under you, show off in the courtroom, and post blogs to Linkedin throughout the week? It’s exhausting to work hard every day only to scratch at the next level of success. And that next level of success means more than your firm’s growth. It means: stability for your family... Read More
It’s a tale as old as time: A man gets a tattoo of his girlfriend’s name in a bold, romantic gesture… Only for their relationship to fall apart sometime after that. He’s left with a constant reminder of a failed romance, while a passerby on the street is left wondering, “who’s Jessica?” This tattoo represents a valuable lesson everyone should... Read More
Let’s get down to it: Law content writing is necessary for your firm’s growth. If you aren’t creating content that connects with your audience, your potential clients will find a lawyer who is. Having quality legal content on your website and social profiles is the difference between a predictable number of leads each month and you waiting for the phone... Read More
Overview: “76% of lawyers are saying that they are overworked” and spend too many hours doing administrative tasks, says Maddy Martin, VP of Marketing at Smith.ai. In today’s episode, your host Alex Valencia and guest speaker Maddy will discuss ways your firm can convert more clients from SEO traffic using virtual receptionists and live chats. One of the critical elements... Read More
Imagine what it would be like for your firm: You apply an identical complaint from one case to the next. You communicate the same cause of action for every client you agree to help, ignoring the unique facts and damages of the case. How would duplicating a petition be in your client’s best interest? It wouldn’t be. And doing so... Read More
You’re in a never-ending battle: You know you have to scale your firm. You know you need SEO. (though SEO is fruitless without content, so..) You know you need content. But it seems your small army (meaning, you) could never compete with the giants in your specialty with million-dollar-plus marketing budgets. This mindset has kept you down for far too... Read More
You’ve got mail! Remember the announcement that moved you to check your inbox with adolescent-like glee? That feels like eons ago, right? Nowadays, you sift through virtual piles of mail daily: messages from your kid’s student loan company, Ticketmaster, your gym, Porsche, three different shoe brands (for some reason), your wife… No wonder you only open the ones you care... Read More
Blogging, for lawyers, is the difference between your phone ringing and having to chase down your potential clients. It helps you: Stand out from your competitors Spend less on paid ads Grow your online community Ultimately, these things get you more leads – qualified leads. The lawyers blogging get leads that add an extra figure to their firms’ accounts. Your... Read More
Consider what this could mean for you: You unlock your tablet and see the ROI you’ve been waiting for – your law firm’s content marketing ROI. You see more consultations, higher lead conversions, and an increase in revenue to show for it. You sit back and scroll through new inquiries from your website’s contact form, Linkedin comments, and newsletter responses.... Read More
Think about the thoughts racing through your mind today: The billable hours you’re losing doing day-to-day tasks How late you’ll have to stay to tie up loose ends Expenses that aren’t returning your investment The lack of new cases Meetings you have to attend to make sure everything’s running smoothly Moments you weren’t on your game because you were doing... Read More