Author Archives for Yvette Valencia

Riding the Covid Wave: 5 Priorities Your Business Should Focus on Right Now

Blog Posts

Things you can do now to ensure your firm not only survives but also thrives through the crisis and beyond What happens when you poll your staff of writers, editors, and marketing mavens about helping clients win during the coronavirus pandemic? They give you gold! Remember, we’re consumers too, and we’ve been receiving messages from the businesses we buy from... Read More

Yvette Valencia
 | 
Published   April 21, 2020

Taming Google’s Latest Animal: The Hummingbird Algorithm

Blog Posts

Last week, I posted a beginner’s guide to Latent Semantic Indexing. If you didn’t take the opportunity to learn about LSI at that time, you should really consider it now because Google just officially boosted semantic searching with its latest algorithm – Hummingbird. Google’s Hummingbird is More for Search Intent, Not Content The web content industry has treated keywords as... Read More

Yvette Valencia
 | 
Published   September 30, 2013