Author Archives for Alex Valencia

Illustrations Webinars

Understanding the Distinct Roles of Web Development and SEO in Law Firm Marketing

Digital Marketing Webinars

What is the difference between web development and SEO? When purchasing or updating your law firm web content, it’s vital to remember that your creator and builder might not fine-tune your website for user experience, for technical matters like 301 redirects, 404 errors, meta data like h1 tags, or duplicate content. Your web developer/designer may be designing and creating a... Read More

Alex Valencia
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Published   March 24, 2016
Illustration of computer and contacts

Creating Impactful Lead Magnets and Autoresponder Sequences for Law Firms

Blog Posts

How to Create a Lead Magnet & Email Auto Responder Sequence for Your Law Firm Website Host: Harry Margolis, Attorney at Margolis Bloom & D’Agostino and Host of the Elder Law Marketing Funnel Webinar Series Guest: Alex Valencia, WDW   In this third broadcast of Elder Law Marketing Funnel, Harry Margolis brings on Alex Valencia of We Do Web to talk... Read More

Alex Valencia
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Published   March 3, 2016
Illustrations Webinars

Unleash Your Marketing Potential: Creative Lead Magnets and Autoresponders

Digital Marketing Webinars

A Lead magnet is – an irresistible bribe offering a specific chunk of value to a prospect in exchange for their contact information. – DigitalMarketer.com In this video/webinar I speak with Harry Margolis from www.elderlawanswers.com about creating lead magnets and auto responders for his law firm clients. Creating a lead should take a good amount of research in Google Analytics,... Read More

Alex Valencia
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Published   March 3, 2016
Illustration of paper and pencil

Plan Your Law Firm Web Content With a Content Strategy

Blog Posts

Providing law firm website content to your loyal customers, followers, and potential clients is a vital step in your Internet marketing process. As a busy attorney, web content is probably the last thing on your mind, which is why it’s important to have a content strategy in place. A little work now goes a long way in the future –... Read More

Alex Valencia
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Published   February 5, 2016
Illustration of Google Search

Why You Need to Update Your Business Listing on Google

Blog Posts

If you are making a holiday list for optimizing your law firm web content, check it twice for announcing your holiday hours. Many businesses forget to inform their clients of their temporary holiday hours, which can lead to confusion, frustration, and most importantly, lost business. Thankfully, Google has introduced the holiday hours feature to its business listing tools. How to... Read More

Alex Valencia
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Published   November 23, 2015
Illustration of legal documents

Three Content and Lead Generation Strategies for Your Law Firm Website

Blog Posts

Does Your Law Firm Website have a Content and Lead Capture Strategy? I have seen dozens and dozens of attorney websites since entering the legal marketing field seven years ago. With the ascension of social media coupled with Google’s various algorithm changes, we have all learned a thing or two about what prospects want from a website. Yet, we find... Read More

Alex Valencia
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Published   November 19, 2015
Illustrations Webinars

Harnessing Facebook’s Custom Audience Feature for Effective Law Firm Marketing

Digital Marketing Webinars

Host: Alex Valencia, WDW In this quick video, Alex Valencia, owner of We Do Web, gives a step-by-step demonstration of how to create a custom Facebook Audience. Sync your current email list with one of the leaders in social media so you can target potential clients using the platform’s data.  Alex walks you through the process of capturing incoming traffic... Read More

Alex Valencia
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Published   September 29, 2015
Illustrations Webinars

Is Your Strategy the Best in Content Marketing?

Digital Marketing Webinars

  Host: Alex Valencia, WDW   What marketing strategies are you applying to your content? In this webinar, Alex Valencia, owner of We Do Web, let’s you in on a few of the strategies and processes for content marketing:   Checking the performance of your current content, such as with Google Analytics Repurposing your current content, such as with e-books... Read More

Alex Valencia
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Published   September 5, 2015
Illustrations Webinars

Building a Preeminent Law Firm: Insights from Ken Hardison

Digital Marketing Webinars

Host: Alex Valencia, WDW Guest: Ken Hardison, PILMMA   Alex Valencia, legal marketer and owner of We Do Web, interviews Ken Hardison about his new book, “Under Promise and Over Deliver.” During this free webinar, legal marketing authority Ken Hardison gives the details on: How a powerful unique selling proposition (USP) can transform your law firm 3 phases of marketing... Read More

Alex Valencia
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Published   June 16, 2015