Author Archives for Alex Valencia

Content: Creating Lead Magnets and Auto Responders

Webinars

A Lead magnet is – an irresistible bribe offering a specific chunk of value to a prospect in exchange for their contact information. – DigitalMarketer.com In this video/webinar I speak with Harry Margolis from www.elderlawanswers.com about creating lead magnets and auto responders for his law firm clients. Creating a lea should take a good amount of research in Google Analytics,... Read More

Alex Valencia
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Published   March 3, 2016

Plan Your Legal Website Content With a Content Strategy

Blog Posts

Providing legal website content to your loyal customers, followers, and potential clients is an important step in your Internet marketing process. As a busy attorney, web content is probably the last thing on your mind, which is why it’s important to have a content strategy in place. A little work now goes a long way in the future – brainstorming... Read More

Alex Valencia
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Published   February 5, 2016

Update Your Business’s Holiday Hours on Google Listings

Blog Posts

If you are making a holiday list for optimizing your web content, check it twice for announcing your holiday hours. Many businesses forget to inform their clients of their temporary holiday hours, which can lead to confusion, frustration, and most importantly, lost business. Thankfully, Google has introduced the holiday hours feature to its business listing tools. How to List Your... Read More

Alex Valencia
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Published   November 23, 2015

Three Content Do’s for Your Law Firm Website: Law Firm Content and Lead Capture Strategy

Blog Posts

Does Your Law Firm Website have a Content and Lead Capture Strategy? I have seen dozens and dozens of attorney websites since entering the legal marketing field seven years ago. With the ascension of social media coupled with Google’s various algorithm changes, we have all learned a thing or two about what prospects want from a website. Yet, we find... Read More

Alex Valencia
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Published   November 19, 2015

Presentation: Three Mistakes Law Firms Make with Content Marketing

Blog Posts

Law Firm Content Marketing This presentation has to be one of my favorite presentations Yvette created for a group of lawyers here in South Florida on legal marketing Mistakes. It was a great receptive group of law firms and legal marketers. What I find so awesome about this legal content marketing presentation is the simplicity and honesty of the tasks. Yvette... Read More

Alex Valencia
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Published   September 17, 2015

Is Your Content Marketing Working For You?

Webinars

What strategies are you taking with your content. In this webinar learn a few of the strategies and processes you should put in place with some of your content marketing. www.wedowebcontent.com   #legalcontentwriting​ #contentwriting​ #legalmarketing​ #legalcontentwriters​ #lawfirmmarketing​

Alex Valencia
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Published   September 5, 2015

The New SEO: Semantic Search

Webinars

Webinar: Yvette Valencia interviews David Amerland about his book and studies on Semantic Search and what we should be doing to prepare our websites, social presence and our content. See us at: www.wedowebcontent.com

Alex Valencia
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Published   September 4, 2015

How to build a preeminent law firm: Ken Hardison and Alex Valencia

Webinars

Alex Valencia – Legal marketer and consultant interviews Ken Hardison on his new book. “Under Promise and Over Deliver” During this Free Webinar with legal marketing authority Ken Hardison, you’ll discover: –You’ll discover how a powerful Unique Selling Proposition can transform your law firm. –You’ll discover the 3 phases of marketing that your law firm MUST consider in your marketing... Read More

Alex Valencia
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Published   June 16, 2015