A Lead magnet is – an irresistible bribe offering a specific chunk of value to a prospect in exchange for their contact information. – DigitalMarketer.com In this video/webinar I speak with Harry Margolis from www.elderlawanswers.com about creating lead magnets and auto responders for his law firm clients. Creating a lea should take a good amount of research in Google Analytics,... Read More
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Published
March 3, 2016
Providing legal website content to your loyal customers, followers, and potential clients is an important step in your Internet marketing process. As a busy attorney, web content is probably the last thing on your mind, which is why it’s important to have a content strategy in place. A little work now goes a long way in the future – brainstorming... Read More
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Published
February 5, 2016
If you are making a holiday list for optimizing your web content, check it twice for announcing your holiday hours. Many businesses forget to inform their clients of their temporary holiday hours, which can lead to confusion, frustration, and most importantly, lost business. Thankfully, Google has introduced the holiday hours feature to its business listing tools. How to List Your... Read More
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Published
November 23, 2015
Does Your Law Firm Website have a Content and Lead Capture Strategy? I have seen dozens and dozens of attorney websites since entering the legal marketing field seven years ago. With the ascension of social media coupled with Google’s various algorithm changes, we have all learned a thing or two about what prospects want from a website. Yet, we find... Read More
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Published
November 19, 2015
SUBSCRIBE In this video, I walk you step by step on how to create your Facebook custom audience using your email list. #contentmarketing #facebook #customaudience #remarketing. http://www.wedowebcontent.com/
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Published
September 29, 2015
Law Firm Content Marketing This presentation has to be one of my favorite presentations Yvette created for a group of lawyers here in South Florida on legal marketing Mistakes. It was a great receptive group of law firms and legal marketers. What I find so awesome about this legal content marketing presentation is the simplicity and honesty of the tasks. Yvette... Read More
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Published
September 17, 2015
What strategies are you taking with your content. In this webinar learn a few of the strategies and processes you should put in place with some of your content marketing. www.wedowebcontent.com #legalcontentwriting #contentwriting #legalmarketing #legalcontentwriters #lawfirmmarketing
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Published
September 5, 2015
Webinar: Yvette Valencia interviews David Amerland about his book and studies on Semantic Search and what we should be doing to prepare our websites, social presence and our content. See us at: www.wedowebcontent.com
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Published
September 4, 2015
Learn the small print about your ad buying contracts. In this episode Mischelle and Leslie reveal the ad buying horror stories they’ve had and show you how to avoid them. http://www.wedowebcontent.com/ad-buying/
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Published
August 10, 2015
Alex Valencia – Legal marketer and consultant interviews Ken Hardison on his new book. “Under Promise and Over Deliver” During this Free Webinar with legal marketing authority Ken Hardison, you’ll discover: –You’ll discover how a powerful Unique Selling Proposition can transform your law firm. –You’ll discover the 3 phases of marketing that your law firm MUST consider in your marketing... Read More
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Published
June 16, 2015
