6 Conversion tools that will help your law firm generate and retain more clients:
This video will show you ten tools and how we use them in our Digital marketing agency for our law firm clients and a few tricks on growing your email list.
Google Analytics – Free analytics services provided by Google that allows you to track sessions, users, page views, bounce rates, and all the necessary analytical data that you should be paying close attention to.
Call Tracking Metrics – It is almost impossible to calculate your return on investment without having a digital scoreboard. This software allows you to segment and record every single call derived from your overall marketing initiatives.
Full Story- This tool is similar to having a DVR for your website. It allows you the ability to record, replay, search, and analyze each user’s actual experience.
Picreel – Picreel helps to increase your conversion rate and recover up to 25% of all abandoning visitors for you to follow up and retarget.
Adroll – Ad Roll is an online ad retargeting platform designed to help you keep your law firm in front of bounced traffic after they leave your website.
Infusionsoft – Infusionsoft is one the most robust CRM and email marketing tools on the planet-(I Love it!) Do you want to capture more visitors? Use email!
Be sure to check out our glossary of content marketing terms to deepen your marketing strategy knowledge.
Alex Valencia is an influential entrepreneur, marketer, speaker, podcaster, and CEO of We Do Web Content, one of Inc. 5000’s fastest-growing businesses in America. His agency implements game-changing content marketing strategies and produces top-ranking web content for law firms, medical professionals, and small businesses nationwide.
