Tag Archive: Refresh

Find enlightening blog posts, webinars, and podcast episodes covering a range of marketing topics you care about or should know about.
Lawyer reading strategies to improve his email marketing for law firms on his tablet

Email Marketing Strategiesfor Client-Rich Law Firm Growth

Blog Posts

You’ve got mail!  Remember the announcement that moved you to check your inbox with adolescent-like glee?  That feels like eons ago, right?  Nowadays, you sift through virtual piles of mail daily: messages from your kid’s student loan company, Ticketmaster, your gym, Porsche, three different shoe brands (for some reason), your wife… No wonder you only open the ones you care... Read More

Yvette Valencia
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Published   June 21, 2022
Blogging for lawyers | Personal injury lawyer checking his blog on his tablet and smiling

Maximizing Law Firm Growth through Strategic Blogging

Blog Posts

Blogging, for lawyers, is the difference between your phone ringing and having to chase down your potential clients.  It helps you: Stand out from your competitors Spend less on paid ads Grow your online community Ultimately, these things get you more leads – qualified leads.  The lawyers blogging get leads that add an extra figure to their firms’ accounts. Your... Read More

Yvette Valencia
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Published   June 20, 2022
Two lawyers discussing their law firm content marketing success

Mistakes to Avoid When Doing Content Marketing for Lawyers

Blog Posts

Consider what this could mean for you:  You unlock your tablet and see the ROI you’ve been waiting for – your law firm’s content marketing ROI. And you see more consultations, higher lead conversions, and an increase in revenue to show for it.  Then you sit back and scroll through new inquiries from your website’s contact form, Linkedin comments, and... Read More

Yvette Valencia
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Published   May 23, 2022
Lawyer sitting at his desk reviewing how to prepare his legal website content

How to Plan Content for Lawyer Websites

Blog Posts

Think about the thoughts racing through your mind today: The billable hours you’re losing doing day-to-day tasks How late you’ll have to stay to tie up loose ends Expenses that aren’t returning your investment The lack of new cases Meetings you have to attend to make sure everything’s running smoothly Moments you weren’t on your game because you were doing... Read More

Yvette Valencia
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Published   May 23, 2022
Lawyer greeting those in his virtual hangout as part of his lawyer content marketing

Lawyer Content Marketing Strategy Should Include Virtual Hangouts – Here’s Why

Blog Posts

Have you ever felt like the underdog? Maybe your firm is growing in drips and drabs and has a long history of losing to the giants in your specialty who literally have million-dollar-plus marketing budgets.  It can feel impossible to break out of ‘underdog’ territory, especially when you don’t have an advertising or marketing budget comparable to the big dogs’.... Read More

Alex Valencia
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Published   May 23, 2022